Real Estate For Sale in...

The Role of the Real Estate Agent

How a Real Estate Agent Can Market Your Home

Arguably, the most important part of selling your home successfully is pricing it correctly for your market. But the second most important part is making sure people who are in the market for a new home see your ads, and that your ads interest them and convince them to investigate further.

Real estate agents are specially trained and have experience marketing homes for sale . There are many avenues that real estate agents may take to advertise your home. You should work with your agent to find out how he or she intends to market your home. You can be as involved as you want in the process. Remember, your agent has experience with this, but if you find a new way to advertise, feel free to make suggestions.

  • Your agent has access to the Multiple Listing Service (MLS), the standard listing of new homes. He or she should list your home there, so it is seen by many home buyers and buyer agents.
  • Check out the Internet. Web sites like are well-visited by potential home buyers and you can showcase your home with photos and descriptions.
  • Home buyers often pick up magazines or newspapers that list homes for sale . You or your agent can list your home and include photos.

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